Skydiving, BMX-riding, car drifting, setting shit on fire, and now, sweating? Red Bull has been notorious for sponsoring all-around badass events. As of recently, Austin’s underground hip-hop and DJ dance party, Hot-Hot, has been added to the list.
Coming to Texas from New Mexico, I always knew I was going to be confronted by a world with which I was not entirely in tune. I had been raised in an environment and community that was innately opposed to Texas, or at the very least placed Texas at the butt of their jokes. I have some guesses as to why this might be, but none of them are very good and none of them come close to explaining the strange phenomenon. Let it suffice to say that I had some existing notions about the state that almost kept me from attending school here. A few were founded in some truth, while others are mysteries to me even now, but my deepest-rooted concern revolved around about being inescapably trapped by country music.
That sounds silly to say, of course—in the age of mobile technology and headphones, it is easy to avoid the music you don’t care for. More importantly, to discount and avoid an entire genre of music is ridiculous—especially one with a history as deep and rich as country. I am very grateful to say that my preconceptions about country music were sorely mistaken, and while I could not go so far as to say I am a fan of the genre in its entirety, I have found artists and sub-genres that I both enjoy and recognize immense value. Cody Canada is one of those artists who I believe truly embodies the spirit and power of country music traditions.